Mar 25, 2010

Bloom Organics - The Launch

Yesterday morning we launched our most naturally exciting range yet - Bloom Organics. The whos-who of the beauty world turned out to welcome our certified organic range that Natalie Bloom and the Bloom team.

There was no better way to launch Bloom Organics than to have an organic breakfast at The Commons located in Darlinghurst, Sydney. On the menu - Canapes of Bircher Muesli, Corn Fritters with Avocado Mash and oven roasted Tomatoes, fruit boards of Figs, Peaches and Blueberries, momemade bite-sized Crumpets swimming in real butter and honey (yes - nothing but mouth watering) and freshly baked muffins.

The space was scattered other with recycled bottles used as vases for Lotus Pods, Lilly Pods, Octavia Stems and native goodness. Tracey Deep, a Sydney sculpturer, flowered the launch. She interpreted our vision beautifully by producing divine pieces for the centre of the hessian-covered tables. She sourced succulents - so vibrant in colour - and wrapped them with a raw coconut leaves.

Here are some pictures of the Organics Launch. How divine is the rattan covered bike below? Oh it makes our hearts melt!
To take Bloom Organics home - pop instore or online on April 7.

See what other bloggers have said about the range:
How Big Is your Eco?
Instyle Twitter
Beauty Heaven Twitter

No comments: