May 25, 2010

We Already Have It!

Image: BellaSugar

We’ve noticed that there is a buzz around the baby blue nails, spotted at Chanel’s recent Cruise Collection Showing. You don’t have to wait for this polish to come from runway to reality though - we already have it!

Click here to Bloom's powdery blue Nail Polish - Kate.

May 24, 2010

Digital Media Party

Earlier this month, Natalie held an intimate soiree at our Flagship Store for some of Melbourne's most exciting digital writers and publishers. She introduced them to our new range, Bloom Organics, and over a glass of wine (organic of course!) got to hear more about the amazing projects they are working on.

Check out what the every-lovely Mel: Hot or Not, Lip Print and Style Melbourne have to say about our event and Bloom Organics.

Get Glossy's Maria & Peter with Sarah from Style Melbourne
Natalie Bloom and Sarah Hunwick

Bloom Digital Media Party
May 17 2010
Bloom Flagship Store, 574 Chapel Street. South Yarra

May 23, 2010

A Chinese Fantasy

Coco Chanel never visited China however her love for Asian antiques has fuelled a Chinese fashion fantasy bought to life by Chanel's creative director - Karl Lagerfeld.

Watch this - Chanel, Paris/Shanghai Prefall 2010 Documentary 1.

May 20, 2010

The Triple S - Stress, Sleep & Sugar

In a busy world, Gwinganna Lifestyle Retreat stands apart as a destination to soothe your soul and inspire you to live a healthier life. So when the Bloom girls heard that Gwinganna was bringing a slice of the retreat to Melbourne we jumped at the opportunity to be involved.

The exceptional new health seminar focused around ‘The Triple S - stress, sleep and sugar’.

To learn more about this divine retreat subscribe to the Gwinganna Newsletter, you'll instanly feel inspired - we promise!

Located on Queensland’s Gold Coast, in a hidden region of the Tallebudgera Valley, it is less than 30 minutes from Gold Coast airport, around 60 minutes from Brisbane airport and just 15 minutes from Burleigh Heads Beach.

May 11, 2010

Women InStyle

Last night was the annual Women InStyle Awards. Winner of the 2009 Beauty Award - Natalie Bloom - was honoured to be one of the annoucers at the stylish and very A-list event, rubbing shoulders with the likes of Del Kathryn Barton, Deborah Mailman, Sarah Wilson, Collette Dinnigan, Terry Biviano, Antonia Kidman, Rachel Taylor, Alexandra & Genevieve Smart, Megan Washington, April Rose Pengilly, Nicole Zimmerman, Natarsha Belling, Leona Edminston, Sarah Jane Clarke & Heidi Middleton, Claudia Karvan, Kylie Gillies, Jessica Rowe, Kylie Kwong and Marnie Skillings.

Here are some snaps straight from the Red Carpet. Oo la la - oh so glam!

I consider being a winner at the inaugural Women of Style awards in the Beauty Category as one of my pinnacle moments from last year.
- Natalie Bloom

Read more about the night on

May 2, 2010

Lady Melbourne

Hailing from her namesake city, Lady Melbourne (aka Phoebe Montague) is a renowned fashion blogger who showcases ladylike style and glamour in a modern way. Refined. Elegant. Captivating. Lady Melbourne has a refreshing approach to fashion and beauty that is making us look twice.

We recently caught up with Lady Melbourne to find out which beauty trends are currently capturing her attention, here's what she said;

BLOOM: Tell us, what do you find most amazing about Melbourne Fashion and did this spark your Blog - Lady Melbourne?
LM (Lady Melbourne): 'Melbourne fashion is amazing in so many ways, I never seem to be short of content for my blog. You can walk down Flinders Lane any day of the week and see the most innovative but relaxed fashion and that's just the people on the street. I wanted to showcase the unique shops, designers, and people from Melbourne and that's really how Lady Melbourne was born.

BLOOM: We've seen some pretty beaut things happen to you through Lady Melbourne but in your own words, what's your best achievement?
LM: To date one of the biggest achievements would have to be landing on the cover of Peppermint magazine. Being the first Australian blogger to ever land on the cover of a fashion magazine surpassed any dreams I had for the blog when it began 4 years ago.

BLOOM: Lastly, what's your number one beauty tip?
LM: I am often asked if I photoshop my photos because people seem to like the editorial style makeup and hair I present on the blog. I don't (which makes it a nice compliment!) but I do work hard at keeping my skin well looked after, my hair well groomed and my nails done. My number one beauty tip would have to be split in two- get plenty of sleep and drink loads of water!'

- Lady Melbourne
Thanks Lady Melbourne for the chat, it's always a pleasure!

May 1, 2010

The Dirty Dozen

If your budget is biting, and you can't afford to buy organic every time you shop, don’t be disheartened. Just print out this nifty Dirty Dozen Cheat Sheet and take it when you go shopping so you can focus on foods that are likely to have the heaviest pesticide residue.

Download printable file here!