Aug 1, 2011

The Women of Morocco

Moroccan Argan Oil is one of the potent wonder ingredients that inspired the journey into face care for our Organics range. This oil produced from kernels of the Argan tree not only lends its incredibly healing and hydrating power to our Bloom Organics Hydrating Facial Moisturiser, it also provides something of a 'lifeline' for the Berber women of Morocco.

The oil is extracted from Argan kernels by a women's co-operative that focuses on improving the working conditions of rural women, as well as supporting their families and communities. Nat ventured out to visit one of these co-ops during her recent visit to Morocco and had the chance to meet some of the women behind Morocco's 'liquid gold'.

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